Founder / Director
Nathan spent every holiday from the ages of 15 to 18 working in local newspaper offices, mastering the art of news-gathering and learning how to fill in an expenses form. One paper offered him a job simply to stop him arriving unannounced.
While PR is often considered a dark art, Nathan’s skill in engaging clients and driving a strong news agenda has reaped big rewards with coverage in leading media across the world.
Nathan also set up a project to teach schoolchildren how to produce their own newspaper. Many kids were bewildered when discovering they couldn’t ‘turn it on’.
Tracey has been addicted to spotting trends and predicting what people want to talk about since she became the first pupil in her convent-school class to wear Fame-style leg warmers and fingerless gloves *proud face*.
These natural talents were crafted and honed during 18 years as a journalist, including a decade as Women’s Editor of a leading regional title and fashion editor for a monthly glossy magazine.
Her strengths lie in pitching unique ideas to journalists, building strong relationships and staying ahead of the pack.
Head of PR
It seems as well as never having too many Nathans, a business can also never have too many Hugheses – although Sarah and Nathan are in no way related!
Sarah’s passion for news started young, thanks to her parents’ almost religious devotion to the BBC Six O’Clock News. After fulfilling her childhood ambition to working as a journalist for various regional newspapers and magazines, she made a successful switch to PR – and hasn’t looked back ever since, gaining phenomenal results along the way. The clients words, not hers.
Sarah prides herself in taking the time to understand her clients and they often say she acts as an extension to their team, instinctively ‘just getting’ what they’re about.